The Challenge 
 
When Public Health Wales approached us, they needed a solution that created meaningful change and achieved great results. They weren’t just looking for another training programme – they knew that they needed something that would drive industry wide transformation. Blood-borne viruses (BBVs) are a critical issue requiring not only technical knowledge but also a huge shift in attitudes across health, social care, housing, and justice sectors. 
 
The existing training programme wasn’t working and they needed some support to create something that would give practitioners more than just information; they needed to feel confident, empowered, and ready to make a real difference. Equally, the trainers themselves - many of whom were stepping into this role for the first time - needed to feel supported, capable, and equipped to lead their own training sessions. 
What We Did 
We don’t do off-the-shelf solutions, so we follow our consultancy pathway to ensure that what we create is transformative, practical, and is built for sustainability: 
1. Identify Needs: 
- We began by asking the big, bold questions: What’s going wrong? What does success look like? What do 
we need this programme to achieve? 
- This ensures that we know exactly what we need to build - need for more than just technical expertise; 
practitioners needed a cultural shift in how they approached BBVs. Trainers, many of whom were new 
to delivering sessions, required robust support to feel confident in their roles. 
2. Develop Solutions: 
- We designed a programme that was as practical as it was visionary. The content went beyond facts and 
figures, embedding real-situations and equipping trainers to deliver with confidence - even if they were 
stepping into a training room for the first time. 
- We build tailored resources that ensured both trainers and practitioners had everything they needed to 
succeed in their responsibility of supporting people living with, or at risk of contracting a BBV. 
3. Strategic Alignment: 
- We worked to align every aspect of the programme with the gold-standard requirements of Public 
Health Wales but also Awarding Body accreditation. 
- To maintain the programme’s integrity, we introduced a license agreement that ensured only ‘approved 
and trained’ facilitators could deliver the material. 
4. Implementation Support: 
- We didn’t just hand over materials and walk away. Charlotte personally mentored each trainer during 
their initial sessions, building their confidence and ensuring the delivery met the highest standards. 
- This approach ensured a seamless transition from theory to practice and supported each facilitator 
with personal challenges with their knowledge, the curriculum and difficulties during the delivery. 
5. Evidence of Impact: 
- So what? Is a question we ask every client we work with. Building feedback loops and robust quality 
assurance measures into the programme meant that every session provided us with an opportunity for 
improvement, refinement, and growth. 
- The ripple effect of these efforts has been far-reaching, impacting workplaces and communities across 
Wales. 
 
The Results 
• Over 20 trainers left our sessions equipped and empowered, ready to lead their own training sessions 
with confidence. 
• These trainers went on to train more than 300 practitioners across Wales, creating a wave of 
transformation across the sector. 
• Practitioners across sectors are now equipped with the skills, knowledge and behaviours to address 
BBVs effectively - creating safer, more informed workplaces and communities. 
 
How we can help you 
This wasn’t just another training project - it was a movement to redefine excellence in practice. For anyone who wants to create lasting impact, this is what is possible when you combine YOUR vision, OUR expertise, and the courage to challenge the status quo. 
 
If you are ready to build a legacy that lasts longer than a time limited project, let’s have a chat. 
 
Together, we can create something extraordinary because “The Best Leaders Don’t Just Follow Standards; They Create Them”. Charlotte Hopkins 
 
Testimonial 
“I have worked with Charlotte Hopkins in a professional capacity for over ten years and have no hesitations in recommending her for education, training, workforce development and implementation of programmes…My team find Charlotte to be professional, reliable, experienced and creative.” Josie Smith, Senior Epidemiologist, Lead for BBV, STIs, TB and Inequalities, Health Protection, Public Health Wales 
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